Comfort in Violence, a Martin Scorsese Film Festival
Selecting ﬁve ﬁlms that have a similar underlying concept and designing a complete system for a ﬁlm festival was the challenge presented to us. The task was to explore the purpose of developing fully integrated messaging across various mediums such as print, web and environmental signage.
Comfort in Violence, The ﬁlms of Martin Scoresese explores the concept of violence being a part of peoples character and expressing it gives them comfort. These type of characters usually resolve daily life conﬂicts through the act of violence because they know, no other way.
Most of Scorsese’s ﬁlms are based in New York, which is a reﬂection of his childhood. And therefore New York’s Boxing Arena is venue location for this ﬁlm festival.
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